Sleep Inn is a mid-scale hotel offering from Choices Hotels International - one of the largest hotel chains in the world with 1 billion dollar revenue in 2017. Nearly 500 Sleep Inn branches are under construction and opened all across the United States making Sleep Inn one of the top franchises.

Sleep Inn’s desire to provide the best sleeping experience is the moving force behind it’s Designed to Dream project. This inspired the remarkable design of the rooms: from cozy to the color tone, all for clutter-free and serene slumber and yet with inviting furnishings. The design, rooted in its nature-oriented vision, intends not to over stimulate the mind to achieve the highest form of relaxation. Sleep Inn’s purpose is to be a sanctuary for travelers; as well as an efficient property to build, operate, and maintain. Just like its designs, its brand transcends confidence, consistency, and value. They also offer free buffet in what they call the Morning Medley hot buffet, free WIFI, swimming pool, and fitness center. All of these are accessible for a very sensible price.

Its parent company recognizes the appeal of midscale hotels as Sleep Inn delivers results over the years, but is also aware of the changing consumers' outlook. Sleep Inn would continue to innovate to meet the market's demand.